Expert Advice on Hospitality Topics

Mezcal Cocktail Trends to Watch for Spring 2026

Posted by Nick Kaoukis on Mon, Apr, 20, 2026 @ 10:04 AM

Discover the smoky, sophisticated mezcal cocktail innovations that will define Spring 2026 and elevate your bar program to new heights.

Sustainable Agave Sourcing Takes Center Stage

As mezcal continues its meteoric rise in popularity, the spirits industry is confronting a critical reality: sustainable agave sourcing is no longer optional—it's essential. Spring 2026 will see leading bars and distilleries proudly showcasing their commitment to Mezcal Cocktail on Rustic Bar with QR Code and Botanical Garnish-1ethical agave cultivation practices. This shift comes as wild agave populations face unprecedented pressure, with some varieties taking up to 30 years to reach maturity. Forward-thinking mezcaleros are partnering with conservation organizations to implement regenerative farming techniques that protect biodiversity while ensuring long-term supply.

Consumers are increasingly demanding transparency about where their spirits come from, and mezcal brands are responding with detailed provenance stories. Expect to see cocktail menus featuring QR codes that trace each bottle back to specific villages, family producers, and individual agave fields. Bars that prioritize certified sustainable mezcal brands will gain competitive advantage as environmentally conscious drinkers vote with their wallets. This spring, the most innovative establishments will host mezcal tastings that educate patrons about the seven-year journey from agave plant to pour, creating deeper appreciation for this complex spirit.

The sustainability movement is also driving innovation in agave cultivation itself. Producers are experimenting with intercropping techniques that plant agave alongside native species, creating healthier ecosystems and more flavorful spirits. Some distilleries are even returning to ancestral methods that work in harmony with natural growing cycles rather than forcing accelerated production. For bartenders and beverage directors, partnering with these progressive producers isn't just good ethics—it's a compelling story that resonates with today's conscious consumers and positions your program as a leader in responsible hospitality.

Floral and Botanical Infusions Transform Classic Mezcal Recipes

Spring 2026 will bloom with a new generation of mezcal cocktails that embrace the season's delicate floral notes and fresh botanicals. Mixologists are moving beyond the traditional citrus and chili pairings to explore how mezcal's smoky complexity harmonizes with ingredients like hibiscus, elderflower, lavender, and chamomile. These ethereal flavors don't mask mezcal's distinctive character—they enhance it, creating multi-dimensional drinks that surprise and delight. The most exciting innovation comes from bartenders who are house-infusing mezcals with seasonal botanicals, allowing the spirit to slowly absorb subtle aromatic compounds over weeks of careful steeping.

Garden-to-glass programs are flourishing as bars cultivate their own herbs, edible flowers, and botanicals specifically for mezcal cocktail applications. Imagine a Mezcal Negroni variation featuring house-grown rosemary and rose petals, or a smoked Paloma elevated with fresh jasmine and pink peppercorn. These aren't gimmicks—they're thoughtful flavor combinations that showcase both the bartender's creativity and mezcal's remarkable versatility. The trend extends to house-made syrups and cordials infused with spring botanicals like violet, lilac, and honeysuckle, which add complexity without overwhelming the spirit's natural terroir.

What makes this trend particularly exciting is how it bridges traditional Mexican ingredients with global botanical traditions. Progressive bartenders are incorporating Mexican marigold (tagetes), Mexican oregano, and epazote alongside European and Asian flowers, creating truly cross-cultural flavor experiences. The result is a new category of mezcal cocktails that feel both fresh and timeless, perfectly suited for spring's renewal energy. Expect to see these botanical-forward creations dominating Instagram feeds and competition circuits throughout the season, establishing new benchmarks for sophisticated mezcal mixology.

Low-ABV Mezcal Cocktails Capture Health-Conscious Consumers

The low-ABV revolution is transforming mezcal cocktails this spring as consumers increasingly seek sophisticated drinking experiences without the high alcohol content. Bartenders are crafting sessionable mezcal drinks that clock in between 3-8% ABV, allowing patrons to enjoy multiple rounds while maintaining clarity and control. This trend aligns perfectly with the broader wellness movement and the growing popularity of mindful drinking. Rather than diluting mezcal's distinctive character, skilled mixologists are stretching the spirit with sparkling wine, kombucha, tea, and floral tonics that complement its smoky notes while reducing overall alcohol content.

The key to successful low-ABV mezcal cocktails lies in maintaining flavor intensity despite reduced spirit content. Bartenders are achieving this through concentrated house-made ingredients: shrubs with bold fruit and vinegar profiles, intensely flavored syrups reduced to maximize impact, and umami-rich additions like miso or seaweed that add depth and complexity. A half-ounce of quality mezcal, when properly supported by these carefully crafted components, delivers remarkable presence in a cocktail. Spritz-style serves are particularly popular, combining mezcal with bitter liqueurs, fresh citrus, and sparkling water for refreshing afternoon cocktails that won't derail productivity.

This category is also attracting entirely new consumers to mezcal—people who might have been intimidated by spirit-forward cocktails or full-strength margaritas. Lower alcohol content makes mezcal more approachable while still delivering the distinctive flavor profile that makes it special. Bars are capitalizing on this by creating dedicated low-ABV sections on their cocktail menus, often featuring three or four mezcal-based options alongside other lighter serves. As spring brings longer days and outdoor gatherings, these sessionable mezcal cocktails are perfectly positioned to become the season's signature drinks, proving that less alcohol doesn't mean less flavor or sophistication.

Regional Mezcal Varieties Create Unique Tasting Experiences

Spring 2026 marks a pivotal moment in mezcal appreciation as bars move beyond generic offerings to celebrate the spirit's incredible regional diversity. Just as wine enthusiasts distinguish between Burgundy and Bordeaux, educated mezcal drinkers now seek specific agave varieties from particular Mexican states. Oaxaca may still dominate production, but this season will shine a spotlight on distinctive mezcals from Durango, Guerrero, Michoacán, and Puebla—each region contributing unique terroir, production methods, and flavor profiles. Forward-thinking bars are building mezcal programs organized by region and agave variety rather than simply listing products by brand.

The most exciting development is how bartenders are tailoring cocktail recipes to highlight specific regional characteristics. A mezcal from Durango, made from wild Cenizo agave at high altitude, brings minerality and herbaceous notes that work beautifully in variations on classic gin cocktails like the Martini or Aviation. Meanwhile, tropical-influenced coastal mezcals from Guerrero, with their fruit-forward profiles, excel in tiki-style preparations. Mezcals made from rare agave varieties like Tobalá, Tepeztate, and Arroqueño are being featured in minimal-ingredient cocktails that showcase their distinctive qualities rather than masking them with excessive modifiers.

This regional focus is educating consumers while elevating the entire category. Progressive bars are hosting mezcal flights organized by state of origin or agave variety, often paired with small bites that reflect regional Mexican cuisine. Staff training has become crucial, with bartenders learning to pronounce agave names correctly and explain production differences between states. Some establishments are partnering with single-producer brands to offer exclusive bottlings that tell compelling geographic stories. As consumers develop more sophisticated palates, they're willing to pay premium prices for rare regional mezcals and the cocktails that honor them, creating new revenue opportunities for beverage programs that invest in education and curation.

Zero-Waste Garnishing and Presentation Techniques Redefine Craft Cocktails

Sustainability extends beyond the bottle this spring as zero-waste garnishing and presentation become essential elements of mezcal cocktail culture. The days of disposable plastic straws and single-use citrus wheels are definitively over, replaced by ingenious techniques that transform would-be waste products into stunning, functional garnishes. Bartenders are dehydrating citrus peels, pickling vegetable scraps, and creating dramatic smoking presentations using spent agave fibers. These practices align perfectly with mezcal's artisanal, earth-connected identity while reducing environmental impact and cutting costs—a rare triple win for bars, consumers, and the planet.

The most visually striking innovations involve repurposing every part of ingredients that enter the bar. Pineapple fronds become dramatic tropical garnishes for mezcal tiki drinks. Herb stems that would typically be discarded are infused into syrups or grilled for aromatic smoke. Citrus husks are transformed into vessels for serving frozen mezcal cocktails or candied into intensely flavored accompaniments. Some bars are collaborating with local farms to compost organic waste that can't be repurposed, closing the loop entirely. These zero-waste practices aren't just environmentally responsible—they're visually compelling and story-rich, giving servers compelling talking points when presenting drinks.

Presentation innovation is pushing creative boundaries while honoring mezcal's rustic roots. Expect to see cocktails served on reclaimed wood platforms, in hand-thrown ceramic vessels from Mexican artisans, and with garnishes secured using natural materials like agave fiber twine rather than plastic picks. Smoke presentations—a natural pairing with mezcal—increasingly use sustainable heat sources and captured smoke rather than wasteful single-use methods. The most progressive bars are documenting their waste reduction metrics and sharing them with customers, demonstrating that beautiful, Instagram-worthy cocktails can also be environmentally responsible. This spring, zero-waste isn't a compromise—it's the new standard for craft cocktail excellence, and mezcal programs are leading the charge.

Topics: Bar trends, Nightclub trends, restaurant trends, mixology, craft cocktails, mezcal, spring

Bar Management Tips: Fill a Local Need

Posted by Nick Kaoukis on Mon, Aug, 27, 2012 @ 08:08 AM
By Douglas Robert Brown
Atlantic Publishing
 

busy barThere are many bars that go out of business each year. This is because the market for new bars is a challenging one. If you are in an area that has new bars opening all the time and a clientele who is always seeking the latest thrill, you need to work extra hard to ensure that your establishment stays exciting enough. There are many small details that can mean the difference between a bar that is merely surviving and one that is prospering beautifully. In this chapter, you will learn the small details that can push your success higher than ever. Not all of these tips are expensive. Many take only ingenuity and some effort, but the results can be spectacular!

Distinguishing Your Bar from Others

One of the first steps to ensuring that your bar is a success for a long time to come is to look around and make sure that you are offering value in the local area. Most of your business will be from people who can easily drive, walk, take a cab, or ride a bus to your bar. These same patrons will have the choice of many other bars in the area. There are a few ways to make sure that they select your bar:

Research the competition. Take the time to sit in every competing bar. After you order your drink, take notes: Who frequents these bars? Older patrons? Younger patrons? Yuppies? Tradespeople? What sort of bar is it? How much do they charge? What does the bar look like? What are the drinks and food offered? What are the promotions? What kind of entertainment is offered? How busy are they and on which night are they busiest? What are they doing wrong? What are they doing right?

Consider lower prices. If your competitors' prices are high, consider lowering yours. It will often get people to try your establishment for the first time. Your service and the quality of your bar will decide whether
they return.

Service. If your bar is known as the friendliest bar in town while your competitors tend to slack on service, you will make a profit. If your competition is already offering great service, you have to make your service stellar in order to compete.

Focus on what the competition is doing wrong. If you notice something that the competition is doing wrong, make sure that your bar is doing that same thing right. It will encourage patrons to see your bar as the local establishment that offers more.

Set your hours to take advantage of times when your competition is not available. If the competition stops food service early, think about extending your food service hours. Being able to provide something that the competition cannot or is not willing to provide is a great way to make sure that you lure in new regulars.

Do you know what the local patrons want? If you do not ask them and conduct regular market research, you have little hope of knowing the very things that will draw patrons to your bar.

Look at the bars that are succeeding elsewhere. What works in other cities and towns may work in yours. Pay special attention to the types of bars that are doing well in areas similar to your own (in towns or cities with the same demographics). These bars may have hit on an idea that may work well in your area as well.

Special promotions. Avoid using your best ideas and resources trying to compete on someone else's strongest night. Offer special promotions and discounts on nights when other bars are not offering anything. It will help lure in customers looking for something great on a slower night.

Remember, if you can offer something special, you are more likely to get more customers. It pays to make the extra effort to find out what is needed in your area—and then supply that need. Customers will flock to you.

 

 

This article is an excerpt from the The Professional Bar & Beverage Managers Handbook: How to Open and Operate a Financially Successful Bar, Tavern and Nightclub, authored by Douglas Robert Brown, published by Atlantic Publishing Group. This excerpt has been reprinted with permission of the publisher. To purchase this book go to:

Atlantic Publishing Company
Amazon.com

Topics: nightclubs, NightClub Management, bar business, Bar Management, Bar products, Nightclub trends, opening a bar, Increasing Profits, bar location, Bar Promotion

BAR MANAGEMENT: TRENDS TO LOOK FOR AND EXPLOIT

Posted by John Cammalleri on Thu, Apr, 26, 2012 @ 13:04 PM

The nightclub business can be a rough. With a plentitude of competing venues, and with customer tastes in constant flux, the average half-life of a bar or nightclub is all too brief. Survival can depend on your ability to stay ahead of the curve and be in tune with your customers’ ever-changing demands. In short, you need to be constantly aware of what’s in  and what’s not in order to remain vital. Here is a brief compendium, in three parts, of some of the emerging and continuing trends in the industry, just a few things to look out for in 2012 and beyond:

Part 3 of 3: STORE CONCEPTS

mixologistSimplicity over pretention. While bars that employ top-notch mixologists offering creative drinks will continue to attract more and more customers, you can also expect a trend towards simplicity. As David Wondrich put it in Nation’s Restaurant News, “The biggest trend I see is bringing mixology down to the fun/dive-bar level.” Expect to find well-made, “sophisticated” drinks in friendlier, “less sophisticated” surroundings.

Live music and entertainment. Live acts are in. More and more bar patrons are looking to be entertained while they enjoy a drink or a bite. While live entertainment has always been a good  way to drive traffic to your store, drinkers and diners—particularly the over thirty crowd—are starting to look for it more and more. Thanks to the Internet, booking these acts—whether a local band, a jazz singer or comedian--is easier than ever before. What’s more, social media sites like Facebook and Myspace allow you to gauge the kind of following these acts have, giving you some idea of the level of traffic you might expect.

Bottle Service. With economic recovery on the horizon, expect bottle service to once again gain popularity. While it never really went away—at least not in the VIP lounges of the latest hotspots—bottle-service popularity did wane a bit during the recent economic meltdown. Look for a comeback.

“Daylife”. Daylife has begun to rival nightlife in bars and clubs across the country, especially during summertime. Rooftop bars and hotel pool areas are natural “hotspots” on sunny days. But patrons’ willingness to partake in daytime drinking shouldn’t be ignored, even if your store lacks a rooftop, pool or courtyard area. A weekend brunch bash or an early happy hour on weekdays can be just as profitable. Expect more and more bars to begin taking advantage of customers’ gameness for early revelry.

Larger Nightclubs. Expect to see larger—20,000+ square-foot—venues opening up in major cities. Also expect some of these new mega clubs to be segmented into distinct areas within. Instead of roped off VIP areas, you’ll begin to see entirely separate enclaves, or mini-clubs, within the larger store.

Multi-use spaces. Hand in hand with the (re-)emergence of larger nightclubs is the trend toward multi-use venues. Instead of putting all their eggs in one basket, drinking establishments will increasingly employ versatile-design  elements (such as colored glass walls that can be turned into projection TV’s) to start to cater to different clienteles. Expect to see multi-use spaces  that can be turned into dance clubs, live-music venues and sports bars.

brewtruc

Cocktail trucks. Where not prohibited by law, expect to see cocktail trucks peddling alcoholic concoctions. You may have noticed food trucks on street corners of major U.S. cities. Often run by talented chefs and would-be restaurateurs (who may lack the requisite capital to establish a more permanent store), these trucks offer a various, often high-quality, fare. This trend is now being extended to potables. In San Francisco, BrewTrucs can be seen  roving the streets hawking coctails and beer to thirsty pedestrians. Moreover, cocktail trucks have become a tool for liquor manufacturers nation-wide to build brand recognition. While legal issues will limit the growth of these bars on wheels, you may well see more and more of these trucks at parties and campus events.

Topics: Bar trends, NightClub Management, bar business, Bar drinks, Bar Management, Bar products, Nightclub trends, opening a bar, bar design, Bar Promotion

BAR MANAGEMENT: TRENDS TO LOOK FOR AND EXPLOIT

Posted by John Cammalleri on Wed, Mar, 21, 2012 @ 14:03 PM

The nightclub business can be a rough. With a plentitude of competing venues, and with customer tastes in constant flux, the average half-life of a bar or nightclub is all too brief. Survival can depend on your ability to stay ahead of the curve and be in tune with your customers’ ever-changing demands. In short, you need to be constantly aware of what’s in  and what’s not in order to remain vital. Here is a brief compendium, in three parts, of some of the emerging and continuing trends in the industry, just a few things to look out for in 2012 and beyond:

Part 2 of 3: INTERNET & TECHNOLOGY

Online reservations. Online reservations will continue to experience modest growth. While not a rapidly growing trend, the use of the Web to find where to go to eat and drink has become so common  a Web presence, and a listing in Zagat, Opentable and other where-to-go sites is crucial in attracting new customers

ipad in restaurantGoing mobile
. Google projects that mobile devices will overtake PCs as the most common Web-access device by 2013.The ubiquity of smartphones and tablets makes it imperative that Websites be mobile-friendly. As many of these devices either do not support or have trouble playing Flash content (which has become a staple of restaurant, nightclub and bar sites), you would be well-served to optimize your site to take advantage of the rapidly growing number of mobile users who rely on their iPhones and iPads to find where to go for a drink or a bite.

Social media. The growth of social media continues. Twitter, Facebook and Google+, alone, boast a combined 1.5 billion users. Moreover, social media sites will become a key component of Search Engine Results Page (SERP) algorithms. If you’re not already using social media as a marketing tool, it’s time, perhaps, to start. It’s often said that the best form of advertising is word of mouth. What social media does is combine the credibility of word of mouth with the reach of mass media. In fact, the social media’s reach far surpasses that of any form of traditional mass media. Given this, it may make sense to hire a social media manager to help promote your store.

electronic cigarettesElectronic cigarettes. Electronic cigarettes are becoming more and more ubiquitous. These electrical devices, which produce a flavored aerosol mist that simulates tobacco smoke, have become popular both as a way of quitting tobacco and as a way for smokers to kinda feed their habit in places where actual smoking is prohibited. Expect e-cigarettes to become a more common sight in bars and nightclubs in 2012. Also expect them to be sold more widely in drinking establishments. Not only do these devices provide an added revenue stream, they may actually have the added benefit of keeping smokers inside and drinking.

Tablets. By the end of 2011, nearly 34 million Americans owned iPads and other tablets. With new, less expensive tablets going on themarket, that number is expected to grow 63% in 2012, and by 2014 it’s predicted that 90 million Americans (or a third of the population) will own a tablet computer. Expect these devices to be adopted more broadly in the hospitality industry—not only as a (POS-integrated) replacement for the wait staff’s order pads, but as enhanced menus (with photos, ingredients, the calorie count of foods, suggested wine pairings etc.). Many wine bars and restaurants are already using tablets as a replacement to traditional wine menus. Tablets also provide an opportunity to provide cheap entertainment, in the form of interactive gameplay, to bar patrons.

DMX Lighting in Nightclub

DMX lighting. LED’s and new, cheaper and simpler-to-use DMX lighting software will allow owners of restaurants, lounge bars and nightclubs to modify the look and feel of their stores with greater ease, without having to overhaul the entire architecture. Whether as means of creating an entirely fresh look or as a way of changing mood lighting to match an event, a season, or a time of day, you’ll begin to see DMX lighting used more widely to create a fresh look and feel.

 

Topics: social media, Technology, Bar trends, NightClub Management, bar business, Bar Management, Nightclub trends, opening a bar, bar design, DMX lighting, Bar Promotion

BAR MANAGEMENT: TRENDS TO LOOK FOR AND EXPLOIT

Posted by John Cammalleri on Thu, Mar, 15, 2012 @ 13:03 PM

The nightclub business can be a rough. With a plentitude of competing venues, and with customer tastes in constant flux, the average half-life of a bar or nightclub is all too brief. Survival can depend on your ability to stay ahead of the curve and be in tune with your customers’ ever-changing demands. In short, you need to be constantly aware of what’s in  and what’s not in order to remain vital. Here is a brief compendium, in three parts, of some of the emerging and continuing trends in the industry, just a few things to look out for in 2012 and beyond:

Part 1 of 3: DRINKS

Cocktails and Spirits

infused spiritsHerb-infused spirits. Whether they be whiskies, vodkas or gins are gaining herb-infused drinks are gaining in popularity. Expect gin, especially, to continue to make a splash as both large producers such as Bombay and a slew of new micro distilleries continue infuse this old stalwart with fresh and interesting botanicals.

Flavored tonics. Tonic  water is a simplest mixer  there  is, and an obvious staple to anyone serving drinks. A variety of new tonics are hitting the market, however, which can transform the most basic of mixers into something more sublime. Look for new tonics to elevate simple drinks like gin and tonic into something for more interesting and complex.

Cask-aged cocktails. Drink mixes aged in wooden barrels for added nuance continue to gain popularity in major urban centers from New York to San Francisco.

Cocktails on tap. Cask-aged or not, expect mixed drinks to come out of a tap. For speed and consistency, many bars are starting to produce a selection of well-crafted cocktails in large

Solid summer cocktails. Remember the Jello shot? Expect to see it re-emerge, as mixologists exercise their creativity to concoct artistically-layered versions of an old party favorite. With the use of lecithins and other ingredients—which can alter the consistency and texture of fluids--becoming more widespread, expect solid-form cocktails to gain traction. You can also expect to see more and more cocktails turned into sorbets and popsicles when summer rolls around.

Super-premium beverages. Spirit enthusiasts and wine aficionados seem prepared to pay top dollar for a small taste of luxury potables. While they may not be willing to spend $300-$1,000 for a bottle of top-top-shelf cognac or premier-cru, more and more enthusiasts are showing a willingness to pay a premium for an ounce or two.

Smoked spirits. Flash smoking is making a move from the chef’s kitchen to the bar top. Still a relatively new phenomenon, bar-top smokers—used to infuse spirits with, you guessed it, a mild smokiness—are beginning to be found in a number of popular bars in most major cities.

Combination drinks. More and more bar owners are discovering the benefits of marrying two drinks and selling them together in order to boost sales. Whether it’s the classic shot with a beer chaser, or a more inspired combination of two cocktails with complementing flavors, double-hitters promise to become a hit among bar patrons.

Return to the classics.Cocktail menus have become chockfull of creative concoctions and signature drinks. More and more drinkers, however, are starting to embrace some of the

classics. It may be a good time to make room on the menu for the old standards—Daiquiris, the Manhattan, the Sidecar….

Skinny drinks. Expect cocktail menus to offer more and more low-cal beverages—whether lighter versions of standard fare or entirely new concoctions. Popular among the ladies and health-conscious patrons wanting to limit the number of “empty calories” they consume, skinny cocktails are a good way for drinking establishments to cater to this growing segment of their clientele.

Ingredient Trends:

Bitters—celery, whisky, lemon

Zwack, an herbal liqueur from Hungary made with a secret blend of 40 herbs and spices

Rye Whiskey

Honey Liquor

Beer

Vintage beers. A variety of aged, vintage beers are becoming available. The Modern in New York for instance offers a 1999 J.W. Lees Harvest Ale to drinkers wanting a taste of the past. Meanwhile many microbreweries are offering a variety of interesting, higher-alcohol beers meant mellow with age.

Lower-alcohol beers. While higher-alcohol beers continue to be popular, expect a rise in demand for flavorful, lower alcohol beers. Rather than nurse a pint of high-gravity, high-alcohol beer, many patrons will opt instead for high-flavor, lower-alcohol beers that they can drink in greater in quantities. Patrons’ taste for quality, low-alcohol beers is good news for bar owners, as they present an opportunity for increased sales.

flavored beerSeasonal and flavored beers. While nothing new, seasonal and/or flavored beers are starting to gain traction.

Wine

Local Wines.The movement towards locally-grown wines—from a variety of regions, including New York, Michigan, Texas, Virginia, Ohio, Ontario—c ontinues and is expected to accelerate in 2012.

Lower Alcohol Content. The popularity of big, fruit-bomb wines with high alcohol content is waning, while more classic –style wines—e eegant and more structurally balanced, with alcohol levels below 13% or 14%--are beginning to gain favor.

Burgundy Wines. With Bordeaux wines commanding huge prices, consumers are more and more turning their attention to the more affordable Burgundy region.  As reason wine auctions have shown have shown Burgundy wines are rising stars.

Organic Wines. The movement towards organic products has extended to the wine  world, where more and more wine makers are beginning to explore natural wine-making techniques. Expect consumers to start embracing these “sustainable” wines in coming years.

ProsecoValue. After several years of economic recession, consumers have acquired a taste for value wines. They are seeking bang for the buck—not cheap inferior wines, but good, well-balanced, flavorful wines at an affordable price. With many of these wines coming from Spain and South America, expect Spanish, Chilean and Argentinian wines to continue to grow in popularity.

Alternatives to Champagne. In keeping with consumers’ growing thirst for value, high-quality sparkling wines from regions other than Champagne are gaining popularity.  Sparkling wines from Germany, Austria, Portugal, the U.S. and Italy are expected to gain ground. Consumers are discovering that a nice, quality Prosecco can be just as enjoyable as a Champagne, often at a fraction of the price.

Non-alcoholic Drinks

Coconut water.  Already popular in cities like New York and L.A., coconut water will continue to gain popularity. With strong celebrity backing, and with major investments from the likes of Coca Cola, we should begin to see coconut water available everywhere, including the nation’s bars and nightclubs.

 

Topics: liquor inventory, Bar inventory, wine inventory, bar, alcohol, beer inventory, Bar trends, NightClub Management, bar business, Bar drinks, Bar Management, Bar products, Nightclub trends, blends

A Successful Bar Begins With a Quality Staff

Posted by Nick Kaoukis on Mon, Jun, 20, 2011 @ 10:06 AM

By Chris Parry
Atlantic Publishing


Part 2: Do Bartenders Create Regulars?

bartenderA bar business is not, as many people think, a service industry. Of course, it's part service industry, but it's also very important not to forget that it's also an entertainment industry. Do your bartenders entertain your customers while they are serving them?

 

  • Every customer is an asset to your business. Just as you wouldn't throw chairs and tables away after one use, so too should you do everything in your power to make sure that every customer comes back again and again. Your staff must know that this is your goal. They must realize that they're the front-line weapons in the battle for customer retention.
  • Customer needs. Every staff member, from host to bartender to manager, should be able to handle any customer's needs. If a hostess walks past a table that obviously needs clearing without lifting a finger, how do you think that will leave those customers feeling about the service standard in your bar?
  • People seated at the bar. They should be treated like old friends by your bar staff, at least when they first sit down. But just as it's important to engage customers in conversation when they're happy to talk, it's also important to leave them alone when they don't. A good bartender reads the client's mood.
  • Flair bartending is all the rage. Bartenders who consider their job to be more than a temporary source of income see themselves as the next Tom Cruise in the movie Cocktail. While putting on a show for the customers is a great way to entertain them, putting on a bad show is not. If your staff want to sling bottles and glasses around the bar in style, make sure they work within their limitations and save the practicing for after-hours.
  • Staff incentives. Some bar operators give incentives to their bar staff to stay around after their shifts and get to know the customers. Discounted drinks and food are not only a relatively cost-effective way to have your staff spend their free time at work, but these methods also help convince them to bring their own friends and turn your bar into their regular watering hole.

 

 

This article is an excerpt from the Food Service Professional Guide to Bar & Beverage Operation, authored by Chris Parry, published by Atlantic Publishing Company. This excerpt has been reprinted with permission of the publisher. To purchase this book go to:

Atlantic Publishing Company 
Amazon.com

Topics: Bar staff, alcohol, Bar trends, NightClub Management, Bar Management, Nightclub trends, opening a bar, hospitality jobs, liquor