Expert Advice on Hospitality Topics

Unveiling Employee Theft in Bars

Posted by Nick Kaoukis on Tue, Feb, 27, 2024 @ 13:02 PM

Discover the hidden ways employees may be stealing from your bar and how to prevent it.

Understanding the impact of employee theft in barsBar theft

Employee theft in bars can have a significant impact on the business, both financially and reputationally. The stolen items or money can result in immediate losses for the bar, affecting its profitability. Additionally, employee theft can damage the trust and loyalty of customers, leading to a decline in patronage. It is crucial for bar owners to understand the negative consequences of employee theft in order to take appropriate measures to prevent it.

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Common methods of employee theft in bars

There are various common methods that employees may use to steal from bars. One method is skimming, where employees take cash directly from the register before it is recorded. Another method is over-pouring, where bartenders pour excessive amounts of alcohol into drinks and pocket the difference. Employees may also engage in undercharging, where they deliberately charge customers less than the actual price of the items. Additionally, theft of inventory such as liquor bottles or food supplies is another common method of employee theft in bars.

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Signs to look out for in detecting employee theft

There are several signs that bar owners can look out for to detect employee theft. One sign is a discrepancy between the amount of cash recorded in the register and the actual cash on hand. If the numbers don't match up, it could be an indication of theft. Another sign is a sudden increase in inventory shrinkage or missing items. Unexplained changes in employee behavior, such as a reluctance to take time off or a sudden change in personal appearance, can also be red flags. It is important to be vigilant and observant to identify potential signs of employee theft.

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Preventative measures to combat employee theft

To combat employee theft in bars, there are several preventative measures that can be implemented. First and foremost, it is important to have a strong hiring process in place, including thorough background checks and reference checks. Implementing a system of checks and balances, such as having multiple employees involved in cash handling and inventory management, can help deter theft. Regular inventory audits and surprise cash register counts can also help identify any discrepancies. Proper training and clear communication of expectations can also play a crucial role in preventing employee theft.

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Legal implications and consequences of employee theft in bars

Employee theft in bars can have serious legal implications and consequences. Depending on the severity of the theft, employees can face criminal charges and potential jail time. Bar owners may also pursue civil litigation to recover damages caused by the theft. In addition to legal consequences, employee theft can result in termination of employment and damage to the employee's professional reputation. It is important for both bar owners and employees to be aware of the potential legal ramifications of employee theft.

Another paragraph about legal implications and consequences of employee theft in bars.

Topics: bar profitability, managing liquor inventory cost, bar theft, bartenders you can trust, Reducing Liquor Costs, managing liquor costs, liquor inventory system, bar inventory app

Optimizing Liquor Cost: Strategies for Pricing Your Drink Menu

Posted by John Cammalleri on Sat, Feb, 03, 2024 @ 17:02 PM

Discover effective strategies for optimizing your liquor cost and maximizing profits through smart pricing strategies for your drink menu.

Understanding the importance of pricing in the liquor industryDrink menu cost

Pricing plays a crucial role in the success of any business, and the liquor industry is no exception. Setting the right price for your drinks can significantly impact your profitability and overall success. It is essential to understand the importance of pricing and how it can affect your bottom line.

When it comes to pricing your drink menu, there are several factors you need to consider. These include the cost of the liquor, overhead expenses, competition, and customer demand. By carefully analyzing these factors, you can determine the optimal pricing strategy for your drinks.

Additionally, pricing can also influence customer perception and behavior. A well-priced drink menu can attract more customers and encourage them to spend more, ultimately leading to increased revenue. On the other hand, poorly priced drinks can drive customers away and negatively impact your business. Therefore, understanding the importance of pricing in the liquor industry is crucial for your success.

Analyzing your costs to determine optimal pricing

Before you can set the right price for your drinks, it is essential to analyze your costs. This involves calculating the liquor cost, which is the cost of the alcohol used in each drink. By understanding your liquor cost, you can determine how much you need to sell each drink to cover your expenses and make a profit.

To calculate liquor cost, you need to consider the price you pay for each bottle of liquor, the volume of alcohol used in each drink, and any other ingredients or garnishes. By accurately tracking these costs, you can determine the optimal pricing for your drinks.

In addition to liquor cost, you should also consider other expenses such as overhead costs, including rent, utilities, and employee salaries. These costs should be factored into your pricing strategy to ensure you are covering all your expenses and making a profit.

Analyzing your costs is a crucial step in determining the optimal pricing for your drink menu. By understanding your expenses and accurately calculating your liquor cost, you can set the right price that balances profitability and customer value.

Exploring pricing strategies for different types of drinks

Different types of drinks require different pricing strategies. It is important to consider the cost of ingredients, complexity of preparation, and customer demand when pricing each drink category on your menu.

For example, high-end spirits and specialty cocktails often have higher liquor costs and require more time and skill to prepare. These drinks can be priced at a premium to reflect their quality and exclusivity. On the other hand, well drinks, which typically use lower-cost liquors, can be priced more affordably to attract price-conscious customers.

When pricing your drink menu, it is also important to consider the perceived value of each drink. Customers are often willing to pay more for drinks that are presented in an appealing way or have unique features. By strategically pricing drinks with higher perceived value, you can increase your profitability.

Exploring different pricing strategies for different types of drinks can help you optimize your menu and maximize your profits. By understanding the cost and demand for each drink category, you can set prices that attract customers while ensuring profitability.

Leveraging menu design and psychology to influence purchasing decisions

Menu design and psychology play a significant role in influencing customer purchasing decisions. By strategically designing your drink menu, you can guide customers towards certain choices and increase sales.

One effective strategy is to highlight certain drinks or create sections that draw attention. For example, you can feature signature cocktails or seasonal drinks in a prominent section of your menu. By showcasing these drinks, you can increase their perceived value and encourage customers to try them.

Another strategy is to use pricing techniques such as anchoring and decoy pricing. Anchoring involves placing a high-priced item next to a lower-priced item, making the lower-priced item seem more affordable. Decoy pricing involves offering three options, with the middle option being strategically priced to make the highest-priced option seem like a better value. These techniques can influence customers to choose certain drinks and increase your sales.

By leveraging menu design and psychology, you can influence customer purchasing decisions and increase your profitability. Strategic placement, highlighting certain drinks, and using pricing techniques can all contribute to a successful drink menu.

Monitoring and adjusting your pricing strategy for maximum profitability

Setting the right prices for your drink menu is not a one-time task. It is essential to continuously monitor and adjust your pricing strategy to ensure maximum profitability.

Regularly reviewing your costs, competition, and customer demand can help you identify opportunities for price adjustments. For example, if the cost of a particular liquor increases, you may need to adjust the price of drinks that use that liquor to maintain profitability. Similarly, if you notice a high demand for certain drinks, you can consider increasing their prices to maximize profit.

Customer feedback and sales data can also provide valuable insights into the effectiveness of your pricing strategy. If customers consistently complain about prices or if certain drinks are not selling well, it may be a sign that adjustments are needed.

By monitoring and adjusting your pricing strategy, you can ensure that your drink menu remains profitable and competitive. Regularly analyzing your costs, staying updated on market trends, and listening to customer feedback are all essential for maintaining maximum profitability.

Topics: liquor purchasing, liquor theft, managing liquor inventory cost, Reducing Liquor Costs, cost control, managing liquor costs

Loss Prevention: The Bar Manager's Key to Quick Profit Growth

Posted by Nick Kaoukis on Thu, Aug, 16, 2012 @ 13:08 PM

How Keeping Close Tabs On Your Liquor Supply Can Both Cut Costs & Generate Revenue

Inventory ControlIndustry studies have consistently shown that a full 25% to 30% of a bar's liquor inventory never converts into registered sales. That is the equivalent of about six to eight 1.25 oz portions per bottle (which should yield at least 25 portions.) This loss of liquor volume--due to unauthorized comps, over-pouring, spillage or theft--should be of great concern to any bar manager. 

While losing 25% of a $25 bottle may not seem like a very serious problem--an unavoidable cost of doing business--the true cost is much greater than that $6 or $7 per bottle. The question you need to ask yourself is: Where is this lost liquor going? And how is it affecting sales? For instance, if your bartender is not pouring 1.25 oz portions, but is instead pouring 2 oz portions (say, perhaps, to curry favor with clients and receive a bigger tip), you're not just losing liquor volume, you're also losing potential sales. Where the customer may have been disposed to buy three drinks (3.75 ounces), he may now be content to buy just two 2-ounce drinks. Your bartender's actions, in this case, haven't merely cost you a dollar's worth of liquor, they may well have cost you $6-$8 in lost sales revenue (depending on how you price your drinks). And that's just for one customer buying two drinks. How often is this occurring? What if your bartender also happens to be giving away free drinks without your knowledge or authorization? The point is: "shrinkage" does not only affect supply costs, it can also affect revenues in a big way. 

That's why loss prevention is so important. The profitability of your business depends on whole bunch of variables--the location of your establishment, the overall economy, ever-changing customer tastes.... Achieving profit growth can be difficult and can rarely be accomplished overnight. Increasing the price of your drinks is risky, and can prove more harmful than helpful as far as your bottom line is concerned. And growing your clientele usually takes time. The best way to increase profits in the short-term, therefore, is not to try to fiddle with pricing or to increase your client base. (Of course, this is something you should always be doing. But it is not easy to do in the short-term.) The quickest way to increase revenue is to make the most of the clients you're already serving. And one way to do this is to improve operations by getting tighter grip on your inventory. Loss of liquor supply at double-digit levels is not an "unavoidable cost of doing business". It is "bad business". And it is entirely avoidable. Put simply, loss prevention can pay big dividends. What's more, it can be achieved quite quickly through the implementation of a quality liquor inventory control system.

Topics: liquor inventory, Bar inventory, bar inventory levels, bar efficiency, bar profitability, Bar Management, Liquor cost, Liquor Inventory savings, alcohol cost, Increasing Profits, Reducing Liquor Costs, bar control, inventory control, managing liquor costs

Managing Liquor Costs to Achieve Maximum Profitability

Posted by Nick Kaoukis on Thu, Jul, 26, 2012 @ 09:07 AM
By Elizabeth Godsmark
Atlantic Publishing
 

The Basic Mathematics of Profitability

Liquor Cost ControlA typical beverage operation generates a constant stream of data and information, endless columns of figures and daily records. But you'd be surprised how few managers actually do anything with these figures, let alone fully grasp their implications. So how can you tell if you're operating profitably? The answer is you can't, unless, of course, you get to grips with some basic mathematics. For a start, you'll need to know how to perform a few simple calculations, such as working out an item's cost percentage. You don't need to be a mathe­matician to figure the following straightforward formulas:

  • Cost per ounce. This is the basic unit cost of a drink. For example, to calculate the cost per ounce of a liter bottle, divide the wholesale cost of the bottle by 33.8 ounces, or in the case of a 750ml bottle, by 25.4 ounces. The figure you arrive at is the cost per ounce.
  • Cost per portion. To be able to price a certain drink, you must first calculate the base cost of the serving. Use the cost per ounce to work out the cost per portion. For example, if the cost per ounce is $0.60 and the recipe requires 1.5 ounces, then the portion cost is $0.90.
  • Cost percentage. Master this formula. You cannot function without it! To calculate the cost percentage of an item, divide the product's cost (or portion's cost) by its sale price and then multiply by 100. This simple calculation gives you the cost percentage. Profitability hangs on this key calculation. This calculation is the most frequently used formula in the beverage industry. It indicates the profit margin of any drink and represents the difference between the cost of the item and the price for which it is sold. If cost percentage increases, profit margins decrease..

Measuring Bottle Yield

You know the theory: to obtain the cost per ounce, you must divide the cost of the bottle by the number of ounces in the bottle. Fine, so far. But sometimes, in practice, the final sales volumes and profits can seem disappointing. You're confused because you have done everything by the book, and now, somehow, the figures don't quite add up. Get wise.

  • Consider evaporation and spillage. When calculating a bottle's cost per ounce, the secret is to deduct an ounce or two up front, before dividing, to allow for evaporation or spillage. Although this will slightly increase the cost per ounce, it will also give you a more realistic starting point.
  • Calculation errors. Slight variations can easily creep into a calculation involving both liters and ounces. For example, assume a highball contains 1-1/2 ounces of spirit (or 45ml): using ounces, a liter bottle yields 22.54 measures, whereas, using milliliters, the bottle gives 22.22 measures. Tip: "round down" in the interests of reality.
  • Maximize potential yield. You know that a bottle of liquor yields so many measures at a certain cost. However, you also know that sloppy pouring methods can wipe out potential profits. The best way to overcome this problem is to standardize portion serving as much as possible. You've paid for the liquor and want maximum returns.
  • Buy big. High-turnover liquor, wines and spirits should always be purchased in larger bottles for better yield per measure.

Gross Profits: The Lowdown

There is no better indicator of a business's success than its gross profit figure. By definition, gross profit is the cash difference between an item or portion cost and its sales price. All attempts to reduce costs should focus on this gross profit figure. Get to grips with how to figure out some important calculations related to gross profits.

  • Gross profit. To calculate a drink's gross profit, simply subtract its portion cost from its sale price.
  • Gross profit margin. This figure represents the percentage amount of profit made by the sale. Divide the amount of profit by the sales price and then multiply by 100. The result is the gross profit margin.
  • Sales percentage profits. To calculate the selling price (based on the required gross profit margin), divide the portion cost by the gross profit margin percentage "reciprocal," i.e., the figure you get from subtracting the target gross margin from 100.
  • Cost multiplier. This calculation is often used in the beverage industry to figure out the target selling price for a drink based on its portion cost. Divide the cost percentage you require by 100 and then multiply the result by the portion cost of the product.
  • Mixed-drink prime ingredient costing. A calculation used to determine the target sales price for a mixed drink that has only one main ingredient, such as gin and tonic or scotch on the rocks. All you have to do is divide the drink's portion cost by the target cost percentage.

This article is an excerpt from the Food Service Professional Guide to Controlling Liquor Wine & Beverage Costs, authored by Elizabeth Godsmark, published by Atlantic Publishing Company. This excerpt has been reprinted with permission of the publisher. To purchase this book go to:

Atlantic Publishing Company
Amazon.com

Topics: liquor inventory, Bar inventory, bar efficiency, bar profitability, NightClub Management, managing liquor inventory cost, Bar Management, alcohol cost, bar control, cost control, inventory control, managing liquor costs

Better Inventory Management Equals a Better Bottom Line

Posted by Nick Kaoukis on Wed, Mar, 02, 2011 @ 15:03 PM
By Elizabeth Godsmark
Atlantic Publishing

Part 4 of 6: Securing Inventory to Reduce PilferageimagesCA7DOHTK resized 600

Don't leave stock security to chance. Any slackness in this area can seriously dent profits. Your central storeroom may well be as secure as a vault, but this isn't good enough. Tight security is essential in all locations where inventory is stored - from reception to behind the bar. Design a security system that ensures that all liquor, wines and beverages stay in their correct location throughout the operation. The following security techniques will help reduce pilferage:

  • Storeroom keys. Change locks and combinations regularly. Insist that all keys remain on the premises at all times.
  • Roll-down screens and lockable cabinets. Keep high-value inventory inaccessible to cleaning staff and other employees when the bar is closed.
  • Limit access. Only key members of staff, such as management, receiving and storage personnel, should be allowed to enter the storeroom. It is also a good idea to limit the issuing of inventory to specific, set times.
  • Lockable refrigerators and walk-in coolers. All storage areas should be completely lockable. Alternatively, have at least one lockable shelf for the highest-value inventory.
  • Bar stock security. Danger zone! Keep the quantity of liquor and beverages stored behind the bar to a workable minimum.
  • Investigate state-of-the-art locking devices. They may prove a sound long-term investment. Systems that involve combinations, codes, PINs and swipe cards are becoming increasingly popular.


Topics: Bar inventory, NightClub Management, bar control, managing liquor costs

Establishing Effective Purchasing & Receiving Strategies

Posted by Nick Kaoukis on Mon, Feb, 14, 2011 @ 10:02 AM
By Elizabeth Godsmark
Atlantic Publishing

Part 7 of 7: Reduce Purchase Costs

reduce purchase costsThe purchasing department is the linchpin when it comes to reducing costs. It is much easier to control costs in this area than anywhere else in the operation. The bottom line is that astute buying techniques offer the best opportunity for a business to increase its overall profits.

  • Monitor market trends. An upsurge in popularity of a certain beverage can lead to increased competition amongst vendors. Play them off against each other occasionally. Negotiate. You have nothing to lose!
  • Welcome new ideas. Purchasers should always be on the lookout for new ideas and new ways of reducing costs. Don't close your door to sales rep­resentatives. They may genuinely have something of interest to your establishment. Consider their promotional discounts.
  • "Opportunity buys." Don't rule them out. Take a look at items that may soon be discontinued or overstocked merchandise where a supplier has simply miscalculated demand. You could make big savings.
  • Cooperative purchasing. Consider "pool" purchasing with other enterprises. It can give you added purchasing power.
  • Change purchase unit size. Buy drinks in larger volumes. This can trim costs considerably, particu­larly in the case of liquor purchases where sell-by dates tend to be more generous.
  • Place multiple orders. Consider buying your full range of drinks from one wholesaler. It may offer you amazing reductions, especially if it's keen to do business with you on a repeat basis.

Topics: liquor inventory, inventory managers, Bar inventory, liquor purchasing, managing liquor inventory cost, bar business, Bar Management, Liquor Inventory savings, inventory control, managing liquor costs

Establishing Effective Purchasing & Receiving Strategies

Posted by Nick Kaoukis on Mon, Jan, 31, 2011 @ 11:01 AM
By Elizabeth Godsmark
Atlantic Publishing

Part 3 of 7: Securing Purchasing Procedures

A Good Purchasing Security System Can Save You Big BucksLocking down bar costs

Build security into your purchasing procedures. The choiceof security system, however, depends a lot upon the size of your operation. If you are the "head cook and bottle washer" of a small establishment, security is a much simpler issue. If, however, you are part of a larger enterprise where a number of personnel are involved in purchasing, then security becomes a major concern. If this is your lot, give the following issues serious consideration:

  • Set up a reliable purchasing control system. Whether your chosen system is manually operated or computerized, it must be free from loopholes. 
  • Beware of bogus documentation. Make sure that routine purchasing procedures are accurately documented from start to finish. Attention to detail in this area will help alert you to breaches of security. Be constantly on the lookout for
    calculation "errors," deliberate duplication, "incorrect" invoices and bogus credit requests. These are all common ploys used by unscrupulous purchasers and vendors.
  • Beware of the possibility of kickbacks. Some buyers have been known to "work" with suppliers in return for benefits such as money or gifts. Unfortunately, it happens all too often. Such "practiced" buyers and sellers are often masters of disguise, so don't be green, be keen!
  • Beware of purchaser theft. This can take several forms. Purchasers may order merchandise for their own personal use or they may buy wholesale with the intent to "selling on." A carefully designed purchasing system will take care of most of these problems.

Topics: liquor purchasing, Liquor Inventory savings, purchasing, managing liquor costs

Establishing Effective Purchasing & Receiving Strategies

Posted by Nick Kaoukis on Mon, Jan, 24, 2011 @ 15:01 PM
By Elizabeth Godsmark
Atlantic Publishing

Part 2 of 7: Buy Quality

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The quality of the merchandise purchased sets the tone and standards for the whole establishment. Don't leave quality to chance. Mistakes can be expensive. Word spreads fast and you want a good reputation!

  • Be up-front about quality. Make a conscious decision to purchase "quality" merchandise at the stage when the goals of the business are being established.
  • The products you are buying must be suitable for their intended use. Studies have proven that the more suitable a product, the higher its quality. Make sure that the quality of any product measures up to the needs of your establishment.
  • Quality must apply throughout the establish­ment. When it comes to quality, don't concentrate on alcohol beverages alone. Of course the types of wines, spirits, beers and liqueurs you sell are all crucially important; but don't forget the non­alcoholic beverages, such as quality coffee and soft drinks. Consumers in this sector of the market are a discerning and vociferous bunch! Something as simple as a poor cup of coffee can drive a customer away, never to return.
  • Don't compromise on quality. Don't be distracted by poor-quality "offers" or bulk buys that you think, on the spur of the moment, might just "do." They won't. You'll end up regretting the purchase.
  • Evaluate each product's quality in relation to cost. The most expensive product is not necessarily the best product for your enterprise. When making purchasing decisions, there is no need to sacrifice quality.
  • Look at quality from a clientele perspective. What level of quality do your guests expect? Meet their requirements.
  • Review your vendors for quality. Do you suffer from wastage due to poor quality products? Assess the quality level of potential vendors by first asking for samples. Document quality specifications to vendors. It is important to avoid misunderstand­ings.

 

Topics: liquor inventory, inventory managers, Bar inventory, bar inventory levels, liquor purchasing, bar business, Bar Management, Bar products, inventory control, managing liquor costs

Establishing Effective Purchasing & Receiving Strategies

Posted by Nick Kaoukis on Wed, Jan, 19, 2011 @ 12:01 PM
By Elizabeth Godsmark
Atlantic Publishing

Part 1 of 7: Customize a Buying Strategy That Reduces Costs and Controls Inventory

Controlling Liquor, Wine and Beverage Costs

Do you have a purchasing strategy? If not, you need one - NOW! It's never too late. A good buying plan is one of the quickest (and easiest) ways to reduce costs and make sure that your establishment gets the most for its money. Remember, the best place to control costs is in the purchasing department. The plan doesn't have to be complicated - just well thought out and straight­forward to implement. A few bulleted points will do. Keep your plan simple and stick to it.

  • Use a simple five-prong purchasing strategy.

You want to buy:

  • The right product
  • Of the right quality
  • At the right price
  • At the right time
  • From the right source

  • Think of purchasing as a cycle, not a one-off  activity. Purchasing is not just a matter of  phoning or e-mailing through another order. You  don't want to run out, nor do you want to  overstock.
  • Purchasing is not a separate activity. What, how and when you buy must always (yes, always!) reflect the overall goals of your establishment. Trends change - so must you, the purchaser.
  • Commit your purchasing strategy in writing. Write your plan down on paper; save it on your computer, or any place where it is easily accessible. You never know when other members of staff will need to deputize.
  • Step back. Get an overview. Ask yourself whether you're buying on the basis of long-term fixed prices  or current market prices. You should be doing both.

Tighten Up Your Purchasing Procedures

Although it's not always the easiest thing to do when you're busy, the introduction of even a few basic "tightening up" procedures can make the purchasing manager's life a whole lot easier - and reduce costs!

  • Use your written purchasing strategy as a step-by-step guide. It saves time and money in the long  run. Even if you are 100 percent familiar with your establishment's current purchasing procedures, it's all too easy to overlook a crucial link in the procedure and end up wasting time backtracking  or duplicating effort.
  • Reassess your timing techniques. Timing is crucial. Tune in to the drinks' market price fluctuations. The wine industry in particular is prone to seasonal fluctuations. Also consider the bulk  buying of soft drinks in anticipation of the summer season.
  • Review your purchasing schedule regularly. Consumption of liquor, wines and beverages fluctuates, from month to month and year to year. A buying pattern that worked well last year may be be way off the mark today. Consider whether it is better to buy daily, weekly, or in the case of certain drinks, monthly.
  • Take a fresh look at the layout of your purchase order. Is it accurately laid out, and are your instructions easy to follow? Remove any ambiguity - and remove the unnecessary hassle of processing "returns."
  • Check out your vendors. Do they have a good track record for quality and reliability? Are they easy to deal with when things go wrong? Update your vendor contact list regularly, and always remain alert to possible new suppliers. Keep existing vendors on their toes!

 



This article is an excerpt from the Food Service Professional Guide to Controlling Liquor Wine & Beverage Costs, authored by Elizabeth Godsmark, published by Atlantic Publishing Company. This excerpt has been reprinted with permission of the publisher. To purchase this book go to:

Atlantic Publishing Company
Amazon.com

 

Topics: purchasing, inventory control, managing liquor costs